diff --git a/esphome/components/nfc/ndef_message.h b/esphome/components/nfc/ndef_message.h
index d2ffa9582e..20140e8c1a 100644
--- a/esphome/components/nfc/ndef_message.h
+++ b/esphome/components/nfc/ndef_message.h
@@ -22,7 +22,7 @@ class NdefMessage {
     }
   }
 
-  const std::vector<std::unique_ptr<NdefRecord>> &get_records() { return this->records_; };
+  const std::vector<std::shared_ptr<NdefRecord>> &get_records() { return this->records_; };
 
   bool add_record(std::unique_ptr<NdefRecord> record);
   bool add_text_record(const std::string &text);
@@ -32,7 +32,7 @@ class NdefMessage {
   std::vector<uint8_t> encode();
 
  protected:
-  std::vector<std::unique_ptr<NdefRecord>> records_;
+  std::vector<std::shared_ptr<NdefRecord>> records_;
 };
 
 }  // namespace nfc
diff --git a/esphome/components/nfc/nfc_tag.h b/esphome/components/nfc/nfc_tag.h
index ab6ca650e4..2dfc431428 100644
--- a/esphome/components/nfc/nfc_tag.h
+++ b/esphome/components/nfc/nfc_tag.h
@@ -43,13 +43,13 @@ class NfcTag {
   std::vector<uint8_t> &get_uid() { return this->uid_; };
   const std::string &get_tag_type() { return this->tag_type_; };
   bool has_ndef_message() { return this->ndef_message_ != nullptr; };
-  const std::unique_ptr<NdefMessage> &get_ndef_message() { return this->ndef_message_; };
+  const std::shared_ptr<NdefMessage> &get_ndef_message() { return this->ndef_message_; };
   void set_ndef_message(std::unique_ptr<NdefMessage> ndef_message) { this->ndef_message_ = std::move(ndef_message); };
 
  protected:
   std::vector<uint8_t> uid_;
   std::string tag_type_;
-  std::unique_ptr<NdefMessage> ndef_message_;
+  std::shared_ptr<NdefMessage> ndef_message_;
 };
 
 }  // namespace nfc