diff --git a/esphome/components/esp32_rmt_led_strip/led_strip.cpp b/esphome/components/esp32_rmt_led_strip/led_strip.cpp
index 3df4077c96..c5a7f7918d 100644
--- a/esphome/components/esp32_rmt_led_strip/led_strip.cpp
+++ b/esphome/components/esp32_rmt_led_strip/led_strip.cpp
@@ -161,10 +161,12 @@ light::ESPColorView ESP32RMTLEDStripLightOutput::get_view_internal(int32_t index
       break;
   }
   uint8_t multiplier = this->is_rgbw_ ? 4 : 3;
-  return {this->buf_ + (index * multiplier) + r,
-          this->buf_ + (index * multiplier) + g,
-          this->buf_ + (index * multiplier) + b,
-          this->is_rgbw_ ? this->buf_ + (index * multiplier) + 3 : nullptr,
+  uint8_t white = this->is_wrgb_ ? 0 : 3;
+
+  return {this->buf_ + (index * multiplier) + r + this->is_wrgb_,
+          this->buf_ + (index * multiplier) + g + this->is_wrgb_,
+          this->buf_ + (index * multiplier) + b + this->is_wrgb_,
+          this->is_rgbw_ || this->is_wrgb_ ? this->buf_ + (index * multiplier) + white : nullptr,
           &this->effect_data_[index],
           &this->correction_};
 }
diff --git a/esphome/components/esp32_rmt_led_strip/led_strip.h b/esphome/components/esp32_rmt_led_strip/led_strip.h
index 11d61b07e1..51eed8e01c 100644
--- a/esphome/components/esp32_rmt_led_strip/led_strip.h
+++ b/esphome/components/esp32_rmt_led_strip/led_strip.h
@@ -33,7 +33,7 @@ class ESP32RMTLEDStripLightOutput : public light::AddressableLight {
   int32_t size() const override { return this->num_leds_; }
   light::LightTraits get_traits() override {
     auto traits = light::LightTraits();
-    if (this->is_rgbw_) {
+    if (this->is_rgbw_ || this->is_wrgb_) {
       traits.set_supported_color_modes({light::ColorMode::RGB_WHITE, light::ColorMode::WHITE});
     } else {
       traits.set_supported_color_modes({light::ColorMode::RGB});
@@ -44,6 +44,7 @@ class ESP32RMTLEDStripLightOutput : public light::AddressableLight {
   void set_pin(uint8_t pin) { this->pin_ = pin; }
   void set_num_leds(uint16_t num_leds) { this->num_leds_ = num_leds; }
   void set_is_rgbw(bool is_rgbw) { this->is_rgbw_ = is_rgbw; }
+  void set_is_wrgb(bool is_wrgb) { this->is_wrgb_ = is_wrgb; }
 
   /// Set a maximum refresh rate in µs as some lights do not like being updated too often.
   void set_max_refresh_rate(uint32_t interval_us) { this->max_refresh_rate_ = interval_us; }
@@ -72,6 +73,7 @@ class ESP32RMTLEDStripLightOutput : public light::AddressableLight {
   uint8_t pin_;
   uint16_t num_leds_;
   bool is_rgbw_;
+  bool is_wrgb_;
 
   rmt_item32_t bit0_, bit1_;
   RGBOrder rgb_order_;
diff --git a/esphome/components/esp32_rmt_led_strip/light.py b/esphome/components/esp32_rmt_led_strip/light.py
index 122ee132a7..d38c7abeb8 100644
--- a/esphome/components/esp32_rmt_led_strip/light.py
+++ b/esphome/components/esp32_rmt_led_strip/light.py
@@ -52,6 +52,7 @@ CHIPSETS = {
 
 
 CONF_IS_RGBW = "is_rgbw"
+CONF_IS_WRGB = "is_wrgb"
 CONF_BIT0_HIGH = "bit0_high"
 CONF_BIT0_LOW = "bit0_low"
 CONF_BIT1_HIGH = "bit1_high"
@@ -90,6 +91,7 @@ CONFIG_SCHEMA = cv.All(
             cv.Optional(CONF_MAX_REFRESH_RATE): cv.positive_time_period_microseconds,
             cv.Optional(CONF_CHIPSET): cv.one_of(*CHIPSETS, upper=True),
             cv.Optional(CONF_IS_RGBW, default=False): cv.boolean,
+            cv.Optional(CONF_IS_WRGB, default=False): cv.boolean,
             cv.Inclusive(
                 CONF_BIT0_HIGH,
                 "custom",
@@ -145,6 +147,7 @@ async def to_code(config):
 
     cg.add(var.set_rgb_order(config[CONF_RGB_ORDER]))
     cg.add(var.set_is_rgbw(config[CONF_IS_RGBW]))
+    cg.add(var.set_is_wrgb(config[CONF_IS_WRGB]))
 
     cg.add(
         var.set_rmt_channel(