diff --git a/esphome/components/voice_assistant/__init__.py b/esphome/components/voice_assistant/__init__.py
index c90fd554ae..20698a1b82 100644
--- a/esphome/components/voice_assistant/__init__.py
+++ b/esphome/components/voice_assistant/__init__.py
@@ -11,6 +11,14 @@ DEPENDENCIES = ["api", "microphone"]
 
 CODEOWNERS = ["@jesserockz"]
 
+CONF_ON_START = "on_start"
+CONF_ON_STT_END = "on_stt_end"
+CONF_ON_TTS_START = "on_tts_start"
+CONF_ON_TTS_END = "on_tts_end"
+CONF_ON_END = "on_end"
+CONF_ON_ERROR = "on_error"
+
+
 voice_assistant_ns = cg.esphome_ns.namespace("voice_assistant")
 VoiceAssistant = voice_assistant_ns.class_("VoiceAssistant", cg.Component)
 
@@ -26,6 +34,12 @@ CONFIG_SCHEMA = cv.Schema(
     {
         cv.GenerateID(): cv.declare_id(VoiceAssistant),
         cv.GenerateID(CONF_MICROPHONE): cv.use_id(microphone.Microphone),
+        cv.Optional(CONF_ON_START): automation.validate_automation(single=True),
+        cv.Optional(CONF_ON_STT_END): automation.validate_automation(single=True),
+        cv.Optional(CONF_ON_TTS_START): automation.validate_automation(single=True),
+        cv.Optional(CONF_ON_TTS_END): automation.validate_automation(single=True),
+        cv.Optional(CONF_ON_END): automation.validate_automation(single=True),
+        cv.Optional(CONF_ON_ERROR): automation.validate_automation(single=True),
     }
 ).extend(cv.COMPONENT_SCHEMA)
 
@@ -37,6 +51,40 @@ async def to_code(config):
     mic = await cg.get_variable(config[CONF_MICROPHONE])
     cg.add(var.set_microphone(mic))
 
+    if CONF_ON_START in config:
+        await automation.build_automation(
+            var.get_start_trigger(), [], config[CONF_ON_START]
+        )
+
+    if CONF_ON_STT_END in config:
+        await automation.build_automation(
+            var.get_stt_end_trigger(), [(cg.std_string, "x")], config[CONF_ON_STT_END]
+        )
+
+    if CONF_ON_TTS_START in config:
+        await automation.build_automation(
+            var.get_tts_start_trigger(),
+            [(cg.std_string, "x")],
+            config[CONF_ON_TTS_START],
+        )
+
+    if CONF_ON_TTS_END in config:
+        await automation.build_automation(
+            var.get_tts_end_trigger(), [(cg.std_string, "x")], config[CONF_ON_TTS_END]
+        )
+
+    if CONF_ON_END in config:
+        await automation.build_automation(
+            var.get_end_trigger(), [], config[CONF_ON_END]
+        )
+
+    if CONF_ON_ERROR in config:
+        await automation.build_automation(
+            var.get_error_trigger(),
+            [(cg.std_string, "code"), (cg.std_string, "message")],
+            config[CONF_ON_ERROR],
+        )
+
     cg.add_define("USE_VOICE_ASSISTANT")
 
 
diff --git a/esphome/components/voice_assistant/voice_assistant.cpp b/esphome/components/voice_assistant/voice_assistant.cpp
index 7f4bbf9934..777bef4edb 100644
--- a/esphome/components/voice_assistant/voice_assistant.cpp
+++ b/esphome/components/voice_assistant/voice_assistant.cpp
@@ -76,8 +76,9 @@ void VoiceAssistant::signal_stop() {
 
 void VoiceAssistant::on_event(const api::VoiceAssistantEventResponse &msg) {
   switch (msg.event_type) {
-    case api::enums::VOICE_ASSISTANT_RUN_END:
-      ESP_LOGD(TAG, "Voice Assistant ended.");
+    case api::enums::VOICE_ASSISTANT_RUN_START:
+      ESP_LOGD(TAG, "Assist Pipeline running");
+      this->start_trigger_->trigger();
       break;
     case api::enums::VOICE_ASSISTANT_STT_END: {
       std::string text;
@@ -91,7 +92,7 @@ void VoiceAssistant::on_event(const api::VoiceAssistantEventResponse &msg) {
         return;
       }
       ESP_LOGD(TAG, "Speech recognised as: \"%s\"", text.c_str());
-      // TODO `on_stt_end` trigger
+      this->stt_end_trigger_->trigger(text);
       break;
     }
     case api::enums::VOICE_ASSISTANT_TTS_START: {
@@ -106,7 +107,7 @@ void VoiceAssistant::on_event(const api::VoiceAssistantEventResponse &msg) {
         return;
       }
       ESP_LOGD(TAG, "Response: \"%s\"", text.c_str());
-      // TODO `on_tts_start` trigger
+      this->tts_start_trigger_->trigger(text);
       break;
     }
     case api::enums::VOICE_ASSISTANT_TTS_END: {
@@ -121,9 +122,13 @@ void VoiceAssistant::on_event(const api::VoiceAssistantEventResponse &msg) {
         return;
       }
       ESP_LOGD(TAG, "Response URL: \"%s\"", url.c_str());
-      // TODO `on_tts_end` trigger
+      this->tts_end_trigger_->trigger(url);
       break;
     }
+    case api::enums::VOICE_ASSISTANT_RUN_END:
+      ESP_LOGD(TAG, "Assist Pipeline ended");
+      this->end_trigger_->trigger();
+      break;
     case api::enums::VOICE_ASSISTANT_ERROR: {
       std::string code = "";
       std::string message = "";
@@ -135,7 +140,7 @@ void VoiceAssistant::on_event(const api::VoiceAssistantEventResponse &msg) {
         }
       }
       ESP_LOGE(TAG, "Error: %s - %s", code.c_str(), message.c_str());
-      // TODO `on_error` trigger
+      this->error_trigger_->trigger(code, message);
     }
     default:
       break;
diff --git a/esphome/components/voice_assistant/voice_assistant.h b/esphome/components/voice_assistant/voice_assistant.h
index 8cc20c31ad..813c006e98 100644
--- a/esphome/components/voice_assistant/voice_assistant.h
+++ b/esphome/components/voice_assistant/voice_assistant.h
@@ -25,10 +25,24 @@ class VoiceAssistant : public Component {
 
   void on_event(const api::VoiceAssistantEventResponse &msg);
 
+  Trigger<> *get_start_trigger() const { return this->start_trigger_; }
+  Trigger<std::string> *get_stt_end_trigger() const { return this->stt_end_trigger_; }
+  Trigger<std::string> *get_tts_start_trigger() const { return this->tts_start_trigger_; }
+  Trigger<std::string> *get_tts_end_trigger() const { return this->tts_end_trigger_; }
+  Trigger<> *get_end_trigger() const { return this->end_trigger_; }
+  Trigger<std::string, std::string> *get_error_trigger() const { return this->error_trigger_; }
+
  protected:
   std::unique_ptr<socket::Socket> socket_ = nullptr;
   struct sockaddr_storage dest_addr_;
 
+  Trigger<> *start_trigger_ = new Trigger<>();
+  Trigger<std::string> *stt_end_trigger_ = new Trigger<std::string>();
+  Trigger<std::string> *tts_start_trigger_ = new Trigger<std::string>();
+  Trigger<std::string> *tts_end_trigger_ = new Trigger<std::string>();
+  Trigger<> *end_trigger_ = new Trigger<>();
+  Trigger<std::string, std::string> *error_trigger_ = new Trigger<std::string, std::string>();
+
   microphone::Microphone *mic_{nullptr};
 
   bool running_{false};
diff --git a/tests/test4.yaml b/tests/test4.yaml
index c21e71be00..7b8f139a43 100644
--- a/tests/test4.yaml
+++ b/tests/test4.yaml
@@ -696,3 +696,23 @@ microphone:
 
 voice_assistant:
   microphone: mic_id
+  on_start:
+    - logger.log: "Voice assistant started"
+  on_stt_end:
+    - logger.log:
+        format: "Voice assistant STT ended with result %s"
+        args: [x.c_str()]
+  on_tts_start:
+    - logger.log:
+        format: "Voice assistant TTS started with text %s"
+        args: [x.c_str()]
+  on_tts_end:
+    - logger.log:
+        format: "Voice assistant TTS ended with url %s"
+        args: [x.c_str()]
+  on_end:
+    - logger.log: "Voice assistant ended"
+  on_error:
+    - logger.log:
+        format: "Voice assistant error - code %s, message: %s"
+        args: [code.c_str(), message.c_str()]