diff --git a/esphome/components/pulse_counter_ulp/pulse_counter_ulp_sensor.cpp b/esphome/components/pulse_counter_ulp/pulse_counter_ulp_sensor.cpp
index 770c806953..f05264a071 100644
--- a/esphome/components/pulse_counter_ulp/pulse_counter_ulp_sensor.cpp
+++ b/esphome/components/pulse_counter_ulp/pulse_counter_ulp_sensor.cpp
@@ -1,12 +1,10 @@
 #include "pulse_counter_ulp_sensor.h"
 #include "esphome/core/log.h"
-#ifdef CONF_USE_ULP
 #include "esp32/ulp.h"
 #include "ulp_main.h"
 #include "soc/rtc_periph.h"
 #include "driver/rtc_io.h"
 #include <esp_sleep.h>
-#endif
 
 namespace esphome {
 namespace pulse_counter {
@@ -142,8 +140,6 @@ pulse_counter_t HwPulseCounterStorage::read_raw_value() {
 
 /* === ULP === */
 
-#ifdef CONF_USE_ULP
-
 extern const uint8_t ulp_main_bin_start[] asm("_binary_ulp_main_bin_start");
 extern const uint8_t ulp_main_bin_end[] asm("_binary_ulp_main_bin_end");
 
@@ -239,8 +235,6 @@ pulse_counter_t UlpPulseCounterStorage::read_raw_value() {
   return count;
 }
 
-#endif
-
 /* === END ULP ===*/
 
 #endif
diff --git a/esphome/components/pulse_counter_ulp/sensor.py b/esphome/components/pulse_counter_ulp/sensor.py
index 5bd92ddf3e..5ce731bb6b 100644
--- a/esphome/components/pulse_counter_ulp/sensor.py
+++ b/esphome/components/pulse_counter_ulp/sensor.py
@@ -24,8 +24,6 @@ from esphome.const import (
 )
 from esphome.core import CORE
 
-CONF_USE_PCNT = "use_pcnt"
-CONF_USE_ULP = "use_ulp"
 CONF_STORAGE_ID = "storage"
 
 pulse_counter_ns = cg.esphome_ns.namespace("pulse_counter")
@@ -47,26 +45,6 @@ SetTotalPulsesAction = pulse_counter_ns.class_(
 )
 
 
-def validate_internal_filter(value):
-    use_pcnt = value.get(CONF_USE_PCNT)
-    use_ulp = value.get(CONF_USE_ULP)
-
-    if CORE.is_esp8266 and (use_pcnt or use_ulp):
-        raise cv.Invalid(
-            "Using hardware pulse counters is only available on ESP32",
-            [CONF_USE_PCNT],
-        )
-
-    if CORE.is_esp32 and use_pcnt:
-        if value.get(CONF_INTERNAL_FILTER).total_microseconds > 13:
-            raise cv.Invalid(
-                "Maximum internal filter value when using ESP32 hardware PCNT is 13us",
-                [CONF_INTERNAL_FILTER],
-            )
-
-    return value
-
-
 def validate_pulse_counter_pin(value):
     value = pins.internal_gpio_input_pin_schema(value)
     if CORE.is_esp8266 and value[CONF_NUMBER] >= 16:
@@ -113,8 +91,6 @@ CONFIG_SCHEMA = cv.All(
                 ),
                 validate_count_mode,
             ),
-            cv.SplitDefault(CONF_USE_PCNT, esp32=True): cv.boolean,
-            cv.Optional(CONF_USE_ULP): cv.boolean,
             cv.Optional(
                 CONF_INTERNAL_FILTER, default="13us"
             ): cv.positive_time_period_microseconds,
@@ -131,39 +107,26 @@ CONFIG_SCHEMA = cv.All(
         },
     )
     .extend(cv.polling_component_schema("60s")),
-    validate_internal_filter,
 )
 
 
 async def to_code(config):
-    if config.get(CONF_USE_ULP):
-        cg.add_define("CONF_USE_ULP", True)
-        storage = cg.Pvariable(
-            config[CONF_STORAGE_ID],
-            cg.RawExpression("new pulse_counter::UlpPulseCounterStorage()"),
-        )
-        esp32.add_extra_build_file(
-            "src/CMakeLists.txt",
-            os.path.join(os.path.dirname(__file__), "CMakeLists.txt"),
-        )
-        # FIXME These files don't get cleared when the config changes, necessitating deleting .esphome
-        esp32.add_extra_build_file(
-            "ulp/pulse_cnt.S",
-            os.path.join(os.path.dirname(__file__), "ulp/pulse_cnt.S"),
-        )
-        esp32.add_idf_sdkconfig_option("CONFIG_ULP_COPROC_ENABLED", True)
-        esp32.add_idf_sdkconfig_option("CONFIG_ULP_COPROC_TYPE_FSM", True)
-        esp32.add_idf_sdkconfig_option("CONFIG_ULP_COPROC_RESERVE_MEM", 1024)
-    elif config.get(CONF_USE_PCNT):
-        storage = cg.Pvariable(
-            config[CONF_STORAGE_ID],
-            cg.RawExpression("new pulse_counter::HwPulseCounterStorage()"),
-        )
-    else:
-        storage = cg.Pvariable(
-            config[CONF_STORAGE_ID],
-            cg.RawExpression("new pulse_counter::BasicPulseCounterStorage()"),
-        )
+    storage = cg.Pvariable(
+        config[CONF_STORAGE_ID],
+        cg.RawExpression("new pulse_counter::UlpPulseCounterStorage()"),
+    )
+    esp32.add_extra_build_file(
+        "src/CMakeLists.txt",
+        os.path.join(os.path.dirname(__file__), "CMakeLists.txt"),
+    )
+    # FIXME These files don't get cleared when the config changes, necessitating deleting .esphome
+    esp32.add_extra_build_file(
+        "ulp/pulse_cnt.S",
+        os.path.join(os.path.dirname(__file__), "ulp/pulse_cnt.S"),
+    )
+    esp32.add_idf_sdkconfig_option("CONFIG_ULP_COPROC_ENABLED", True)
+    esp32.add_idf_sdkconfig_option("CONFIG_ULP_COPROC_TYPE_FSM", True)
+    esp32.add_idf_sdkconfig_option("CONFIG_ULP_COPROC_RESERVE_MEM", 1024)
     var = await sensor.new_sensor(config, storage)
     await cg.register_component(var, config)