diff --git a/esphome/components/nextion/__init__.py b/esphome/components/nextion/__init__.py
index 924d58198d..fb75daf4ba 100644
--- a/esphome/components/nextion/__init__.py
+++ b/esphome/components/nextion/__init__.py
@@ -6,3 +6,5 @@ Nextion = nextion_ns.class_("Nextion", cg.PollingComponent, uart.UARTDevice)
 nextion_ref = Nextion.operator("ref")
 
 CONF_NEXTION_ID = "nextion_id"
+CONF_PUBLISH_STATE = "publish_state"
+CONF_SEND_TO_NEXTION = "send_to_nextion"
diff --git a/esphome/components/nextion/automation.h b/esphome/components/nextion/automation.h
index 5182e07229..65f1fd0058 100644
--- a/esphome/components/nextion/automation.h
+++ b/esphome/components/nextion/automation.h
@@ -5,6 +5,13 @@
 namespace esphome {
 namespace nextion {
 
+class BufferOverflowTrigger : public Trigger<> {
+ public:
+  explicit BufferOverflowTrigger(Nextion *nextion) {
+    nextion->add_buffer_overflow_event_callback([this]() { this->trigger(); });
+  }
+};
+
 class SetupTrigger : public Trigger<> {
  public:
   explicit SetupTrigger(Nextion *nextion) {
@@ -42,11 +49,73 @@ class TouchTrigger : public Trigger<uint8_t, uint8_t, bool> {
   }
 };
 
-class BufferOverflowTrigger : public Trigger<> {
+template<typename... Ts> class NextionPublishFloatAction : public Action<Ts...> {
  public:
-  explicit BufferOverflowTrigger(Nextion *nextion) {
-    nextion->add_buffer_overflow_event_callback([this]() { this->trigger(); });
+  explicit NextionPublishFloatAction(NextionComponent *component) : component_(component) {}
+
+  TEMPLATABLE_VALUE(float, state)
+  TEMPLATABLE_VALUE(bool, publish_state)
+  TEMPLATABLE_VALUE(bool, send_to_nextion)
+
+  void play(Ts... x) override {
+    this->component_->set_state(this->state_.value(x...), this->publish_state_.value(x...),
+                                this->send_to_nextion_.value(x...));
   }
+
+  void set_state(std::function<void(Ts..., float)> state) { this->state_ = state; }
+  void set_publish_state(std::function<void(Ts..., bool)> publish_state) { this->publish_state_ = publish_state; }
+  void set_send_to_nextion(std::function<void(Ts..., bool)> send_to_nextion) {
+    this->send_to_nextion_ = send_to_nextion;
+  }
+
+ protected:
+  NextionComponent *component_;
+};
+
+template<typename... Ts> class NextionPublishTextAction : public Action<Ts...> {
+ public:
+  explicit NextionPublishTextAction(NextionComponent *component) : component_(component) {}
+
+  TEMPLATABLE_VALUE(const char *, state)
+  TEMPLATABLE_VALUE(bool, publish_state)
+  TEMPLATABLE_VALUE(bool, send_to_nextion)
+
+  void play(Ts... x) override {
+    this->component_->set_state(this->state_.value(x...), this->publish_state_.value(x...),
+                                this->send_to_nextion_.value(x...));
+  }
+
+  void set_state(std::function<void(Ts..., const char *)> state) { this->state_ = state; }
+  void set_publish_state(std::function<void(Ts..., bool)> publish_state) { this->publish_state_ = publish_state; }
+  void set_send_to_nextion(std::function<void(Ts..., bool)> send_to_nextion) {
+    this->send_to_nextion_ = send_to_nextion;
+  }
+
+ protected:
+  NextionComponent *component_;
+};
+
+template<typename... Ts> class NextionPublishBoolAction : public Action<Ts...> {
+ public:
+  explicit NextionPublishBoolAction(NextionComponent *component) : component_(component) {}
+
+  TEMPLATABLE_VALUE(bool, state)
+  TEMPLATABLE_VALUE(bool, publish_state)
+  TEMPLATABLE_VALUE(bool, send_to_nextion)
+
+  void play(Ts... x) override {
+    this->component_->set_state(this->state_.value(x...), this->publish_state_.value(x...),
+                                this->send_to_nextion_.value(x...));
+  }
+
+  void set_state(std::function<void(Ts..., bool)> state) { this->state_ = state; }
+  void set_publish_state(std::function<void(Ts..., bool)> publish_state) { this->publish_state_ = publish_state; }
+  void set_send_to_nextion(std::function<void(Ts..., bool)> send_to_nextion) {
+    this->send_to_nextion_ = send_to_nextion;
+  }
+
+ protected:
+  NextionComponent *component_;
 };
 
 }  // namespace nextion
diff --git a/esphome/components/nextion/binary_sensor/__init__.py b/esphome/components/nextion/binary_sensor/__init__.py
index 8b4a45cc60..a257587e13 100644
--- a/esphome/components/nextion/binary_sensor/__init__.py
+++ b/esphome/components/nextion/binary_sensor/__init__.py
@@ -1,9 +1,16 @@
+from esphome import automation
 import esphome.codegen as cg
 import esphome.config_validation as cv
 from esphome.components import binary_sensor
 
-from esphome.const import CONF_COMPONENT_ID, CONF_PAGE_ID, CONF_ID
-from .. import nextion_ns, CONF_NEXTION_ID
+from esphome.const import (
+    CONF_ID,
+    CONF_STATE,
+    CONF_COMPONENT_ID,
+    CONF_PAGE_ID,
+)
+
+from .. import nextion_ns, CONF_NEXTION_ID, CONF_PUBLISH_STATE, CONF_SEND_TO_NEXTION
 
 
 from ..base_component import (
@@ -19,6 +26,10 @@ NextionBinarySensor = nextion_ns.class_(
     "NextionBinarySensor", binary_sensor.BinarySensor, cg.PollingComponent
 )
 
+NextionPublishBoolAction = nextion_ns.class_(
+    "NextionPublishBoolAction", automation.Action
+)
+
 CONFIG_SCHEMA = cv.All(
     binary_sensor.binary_sensor_schema(NextionBinarySensor)
     .extend(
@@ -52,3 +63,33 @@ async def to_code(config):
     if CONF_COMPONENT_NAME in config or CONF_VARIABLE_NAME in config:
         await setup_component_core_(var, config, ".val")
         cg.add(hub.register_binarysensor_component(var))
+
+
+@automation.register_action(
+    "binary_sensor.nextion.publish",
+    NextionPublishBoolAction,
+    cv.Schema(
+        {
+            cv.Required(CONF_ID): cv.use_id(NextionBinarySensor),
+            cv.Required(CONF_STATE): cv.templatable(cv.boolean),
+            cv.Optional(CONF_PUBLISH_STATE, default="true"): cv.templatable(cv.boolean),
+            cv.Optional(CONF_SEND_TO_NEXTION, default="true"): cv.templatable(
+                cv.boolean
+            ),
+        }
+    ),
+)
+async def sensor_nextion_publish_to_code(config, action_id, template_arg, args):
+    paren = await cg.get_variable(config[CONF_ID])
+    var = cg.new_Pvariable(action_id, template_arg, paren)
+
+    template_ = await cg.templatable(config[CONF_STATE], args, bool)
+    cg.add(var.set_state(template_))
+
+    template_ = await cg.templatable(config[CONF_PUBLISH_STATE], args, bool)
+    cg.add(var.set_publish_state(template_))
+
+    template_ = await cg.templatable(config[CONF_SEND_TO_NEXTION], args, bool)
+    cg.add(var.set_send_to_nextion(template_))
+
+    return var
diff --git a/esphome/components/nextion/sensor/__init__.py b/esphome/components/nextion/sensor/__init__.py
index eefbe34d58..1058c2a04b 100644
--- a/esphome/components/nextion/sensor/__init__.py
+++ b/esphome/components/nextion/sensor/__init__.py
@@ -1,12 +1,11 @@
+from esphome import automation
 import esphome.codegen as cg
 import esphome.config_validation as cv
 from esphome.components import sensor
 
-from esphome.const import (
-    CONF_ID,
-    CONF_COMPONENT_ID,
-)
-from .. import nextion_ns, CONF_NEXTION_ID
+from esphome.const import CONF_ID, CONF_COMPONENT_ID, CONF_STATE
+
+from .. import nextion_ns, CONF_NEXTION_ID, CONF_PUBLISH_STATE, CONF_SEND_TO_NEXTION
 
 from ..base_component import (
     setup_component_core_,
@@ -25,6 +24,10 @@ CODEOWNERS = ["@senexcrenshaw"]
 
 NextionSensor = nextion_ns.class_("NextionSensor", sensor.Sensor, cg.PollingComponent)
 
+NextionPublishFloatAction = nextion_ns.class_(
+    "NextionPublishFloatAction", automation.Action
+)
+
 
 def CheckWaveID(value):
     value = cv.int_(value)
@@ -95,3 +98,33 @@ async def to_code(config):
 
     if CONF_WAVE_MAX_LENGTH in config:
         cg.add(var.set_wave_max_length(config[CONF_WAVE_MAX_LENGTH]))
+
+
+@automation.register_action(
+    "sensor.nextion.publish",
+    NextionPublishFloatAction,
+    cv.Schema(
+        {
+            cv.Required(CONF_ID): cv.use_id(NextionSensor),
+            cv.Required(CONF_STATE): cv.templatable(cv.float_),
+            cv.Optional(CONF_PUBLISH_STATE, default="true"): cv.templatable(cv.boolean),
+            cv.Optional(CONF_SEND_TO_NEXTION, default="true"): cv.templatable(
+                cv.boolean
+            ),
+        }
+    ),
+)
+async def sensor_nextion_publish_to_code(config, action_id, template_arg, args):
+    paren = await cg.get_variable(config[CONF_ID])
+    var = cg.new_Pvariable(action_id, template_arg, paren)
+
+    template_ = await cg.templatable(config[CONF_STATE], args, float)
+    cg.add(var.set_state(template_))
+
+    template_ = await cg.templatable(config[CONF_PUBLISH_STATE], args, bool)
+    cg.add(var.set_publish_state(template_))
+
+    template_ = await cg.templatable(config[CONF_SEND_TO_NEXTION], args, bool)
+    cg.add(var.set_send_to_nextion(template_))
+
+    return var
diff --git a/esphome/components/nextion/switch/__init__.py b/esphome/components/nextion/switch/__init__.py
index 91ab0cc81f..de1a061478 100644
--- a/esphome/components/nextion/switch/__init__.py
+++ b/esphome/components/nextion/switch/__init__.py
@@ -1,9 +1,11 @@
+from esphome import automation
 import esphome.codegen as cg
 import esphome.config_validation as cv
 from esphome.components import switch
 
-from esphome.const import CONF_ID
-from .. import nextion_ns, CONF_NEXTION_ID
+from esphome.const import CONF_ID, CONF_STATE
+
+from .. import nextion_ns, CONF_NEXTION_ID, CONF_PUBLISH_STATE, CONF_SEND_TO_NEXTION
 
 from ..base_component import (
     setup_component_core_,
@@ -16,6 +18,10 @@ CODEOWNERS = ["@senexcrenshaw"]
 
 NextionSwitch = nextion_ns.class_("NextionSwitch", switch.Switch, cg.PollingComponent)
 
+NextionPublishBoolAction = nextion_ns.class_(
+    "NextionPublishBoolAction", automation.Action
+)
+
 CONFIG_SCHEMA = cv.All(
     switch.switch_schema(NextionSwitch)
     .extend(CONFIG_SWITCH_COMPONENT_SCHEMA)
@@ -33,3 +39,33 @@ async def to_code(config):
     cg.add(hub.register_switch_component(var))
 
     await setup_component_core_(var, config, ".val")
+
+
+@automation.register_action(
+    "switch.nextion.publish",
+    NextionPublishBoolAction,
+    cv.Schema(
+        {
+            cv.Required(CONF_ID): cv.use_id(NextionSwitch),
+            cv.Required(CONF_STATE): cv.templatable(cv.boolean),
+            cv.Optional(CONF_PUBLISH_STATE, default="true"): cv.templatable(cv.boolean),
+            cv.Optional(CONF_SEND_TO_NEXTION, default="true"): cv.templatable(
+                cv.boolean
+            ),
+        }
+    ),
+)
+async def sensor_nextion_publish_to_code(config, action_id, template_arg, args):
+    paren = await cg.get_variable(config[CONF_ID])
+    var = cg.new_Pvariable(action_id, template_arg, paren)
+
+    template_ = await cg.templatable(config[CONF_STATE], args, bool)
+    cg.add(var.set_state(template_))
+
+    template_ = await cg.templatable(config[CONF_PUBLISH_STATE], args, bool)
+    cg.add(var.set_publish_state(template_))
+
+    template_ = await cg.templatable(config[CONF_SEND_TO_NEXTION], args, bool)
+    cg.add(var.set_send_to_nextion(template_))
+
+    return var
diff --git a/esphome/components/nextion/text_sensor/__init__.py b/esphome/components/nextion/text_sensor/__init__.py
index 826ff2354e..793397b1f4 100644
--- a/esphome/components/nextion/text_sensor/__init__.py
+++ b/esphome/components/nextion/text_sensor/__init__.py
@@ -1,9 +1,10 @@
+from esphome import automation
 from esphome.components import text_sensor
 import esphome.config_validation as cv
 import esphome.codegen as cg
-from esphome.const import CONF_ID
+from esphome.const import CONF_ID, CONF_STATE
 
-from .. import nextion_ns, CONF_NEXTION_ID
+from .. import nextion_ns, CONF_NEXTION_ID, CONF_PUBLISH_STATE, CONF_SEND_TO_NEXTION
 
 from ..base_component import (
     setup_component_core_,
@@ -16,6 +17,10 @@ NextionTextSensor = nextion_ns.class_(
     "NextionTextSensor", text_sensor.TextSensor, cg.PollingComponent
 )
 
+NextionPublishTextAction = nextion_ns.class_(
+    "NextionPublishTextAction", automation.Action
+)
+
 CONFIG_SCHEMA = (
     text_sensor.text_sensor_schema(NextionTextSensor)
     .extend(CONFIG_TEXT_COMPONENT_SCHEMA)
@@ -32,3 +37,33 @@ async def to_code(config):
     cg.add(hub.register_textsensor_component(var))
 
     await setup_component_core_(var, config, ".txt")
+
+
+@automation.register_action(
+    "text_sensor.nextion.publish",
+    NextionPublishTextAction,
+    cv.Schema(
+        {
+            cv.Required(CONF_ID): cv.use_id(NextionTextSensor),
+            cv.Required(CONF_STATE): cv.templatable(cv.string_strict),
+            cv.Optional(CONF_PUBLISH_STATE, default="true"): cv.templatable(cv.boolean),
+            cv.Optional(CONF_SEND_TO_NEXTION, default="true"): cv.templatable(
+                cv.boolean
+            ),
+        }
+    ),
+)
+async def sensor_nextion_publish_to_code(config, action_id, template_arg, args):
+    paren = await cg.get_variable(config[CONF_ID])
+    var = cg.new_Pvariable(action_id, template_arg, paren)
+
+    template_ = await cg.templatable(config[CONF_STATE], args, cg.const_char_ptr)
+    cg.add(var.set_state(template_))
+
+    template_ = await cg.templatable(config[CONF_PUBLISH_STATE], args, cg.bool_)
+    cg.add(var.set_publish_state(template_))
+
+    template_ = await cg.templatable(config[CONF_SEND_TO_NEXTION], args, cg.bool_)
+    cg.add(var.set_send_to_nextion(template_))
+
+    return var
diff --git a/tests/components/nextion/common.yaml b/tests/components/nextion/common.yaml
new file mode 100644
index 0000000000..e84cd08422
--- /dev/null
+++ b/tests/components/nextion/common.yaml
@@ -0,0 +1,293 @@
+esphome:
+  on_boot:
+    # Binary sensor publish action tests
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: True
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: True
+        publish_state: True
+        send_to_nextion: True
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: True
+        publish_state: False
+        send_to_nextion: True
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: True
+        publish_state: True
+        send_to_nextion: False
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: True
+        publish_state: False
+        send_to_nextion: False
+
+    # Templated
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: !lambda 'return true;'
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return true;'
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return true;'
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return false;'
+
+    - binary_sensor.nextion.publish:
+        id: r0_sensor
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return false;'
+
+    # Sensor publish action tests
+    - sensor.nextion.publish:
+        id: testnumber
+        state: 42.0
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: 42.0
+        publish_state: True
+        send_to_nextion: True
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: 42.0
+        publish_state: False
+        send_to_nextion: True
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: 42.0
+        publish_state: True
+        send_to_nextion: False
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: 42.0
+        publish_state: False
+        send_to_nextion: False
+
+    # Templated
+    - sensor.nextion.publish:
+        id: testnumber
+        state: !lambda 'return 42.0;'
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: !lambda 'return 42.0;'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return true;'
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: !lambda 'return 42.0;'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return true;'
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: !lambda 'return 42.0;'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return false;'
+
+    - sensor.nextion.publish:
+        id: testnumber
+        state: !lambda 'return 42.0;'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return false;'
+
+    # Switch publish action tests
+    - switch.nextion.publish:
+        id: r0
+        state: True
+
+    - switch.nextion.publish:
+        id: r0
+        state: True
+        publish_state: true
+        send_to_nextion: true
+
+    - switch.nextion.publish:
+        id: r0
+        state: True
+        publish_state: false
+        send_to_nextion: true
+
+    - switch.nextion.publish:
+        id: r0
+        state: True
+        publish_state: true
+        send_to_nextion: false
+
+    - switch.nextion.publish:
+        id: r0
+        state: True
+        publish_state: false
+        send_to_nextion: false
+
+    # Templated
+    - switch.nextion.publish:
+        id: r0
+        state: !lambda 'return true;'
+
+    - switch.nextion.publish:
+        id: r0
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return true;'
+
+    - switch.nextion.publish:
+        id: r0
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return true;'
+
+    - switch.nextion.publish:
+        id: r0
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return false;'
+
+    - switch.nextion.publish:
+        id: r0
+        state: !lambda 'return true;'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return false;'
+
+    # Test sensor publish action tests
+    - text_sensor.nextion.publish:
+        id: text0
+        state: 'Test'
+        publish_state: true
+        send_to_nextion: true
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: 'Test'
+        publish_state: false
+        send_to_nextion: true
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: 'Test'
+        publish_state: true
+        send_to_nextion: false
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: 'Test'
+        publish_state: false
+        send_to_nextion: false
+
+    # Templated
+    - text_sensor.nextion.publish:
+        id: text0
+        state: !lambda 'return "Test";'
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: !lambda 'return "Test";'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return true;'
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: !lambda 'return "Test";'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return true;'
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: !lambda 'return "Test";'
+        publish_state: !lambda 'return true;'
+        send_to_nextion: !lambda 'return false;'
+
+    - text_sensor.nextion.publish:
+        id: text0
+        state: !lambda 'return "Test";'
+        publish_state: !lambda 'return false;'
+        send_to_nextion: !lambda 'return false;'
+
+wifi:
+  ssid: MySSID
+  password: password1
+
+uart:
+  - id: uart_nextion
+    tx_pin: ${tx_pin}
+    rx_pin: ${rx_pin}
+    baud_rate: 115200
+
+binary_sensor:
+  - platform: nextion
+    page_id: 0
+    component_id: 2
+    name: Nextion Touch Component
+  - platform: nextion
+    id: r0_sensor
+    name: R0 Sensor
+    component_name: page0.r0
+
+sensor:
+  - platform: nextion
+    id: testnumber
+    name: testnumber
+    variable_name: testnumber
+  - platform: nextion
+    id: testwave
+    name: testwave
+    component_id: 2
+    wave_channel_id: 1
+
+switch:
+  - platform: nextion
+    id: r0
+    name: R0 Switch
+    component_name: page0.r0
+
+text_sensor:
+  - platform: nextion
+    name: text0
+    id: text0
+    update_interval: 4s
+    component_name: text0
+
+display:
+  - platform: nextion
+    id: main_lcd
+    update_interval: 5s
+    on_sleep:
+      then:
+        lambda: 'ESP_LOGD("display","Display went to sleep");'
+    on_wake:
+      then:
+        lambda: 'ESP_LOGD("display","Display woke up");'
+    on_setup:
+      then:
+        lambda: 'ESP_LOGD("display","Display setup completed");'
+    on_page:
+      then:
+        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
+    on_buffer_overflow:
+      then:
+        logger.log: "Nextion reported a buffer overflow!"
diff --git a/tests/components/nextion/test.esp32-ard.yaml b/tests/components/nextion/test.esp32-ard.yaml
index ba76236fc6..d5e02b8b85 100644
--- a/tests/components/nextion/test.esp32-ard.yaml
+++ b/tests/components/nextion/test.esp32-ard.yaml
@@ -1,63 +1,10 @@
-wifi:
-  ssid: MySSID
-  password: password1
+substitutions:
+  tx_pin: GPIO17
+  rx_pin: GPIO16
 
-uart:
-  - id: uart_nextion
-    tx_pin: 17
-    rx_pin: 16
-    baud_rate: 115200
-
-binary_sensor:
-  - platform: nextion
-    page_id: 0
-    component_id: 2
-    name: Nextion Touch Component
-  - platform: nextion
-    id: r0_sensor
-    name: R0 Sensor
-    component_name: page0.r0
-
-sensor:
-  - platform: nextion
-    id: testnumber
-    name: testnumber
-    variable_name: testnumber
-  - platform: nextion
-    id: testwave
-    name: testwave
-    component_id: 2
-    wave_channel_id: 1
-
-switch:
-  - platform: nextion
-    id: r0
-    name: R0 Switch
-    component_name: page0.r0
-
-text_sensor:
-  - platform: nextion
-    name: text0
-    id: text0
-    update_interval: 4s
-    component_name: text0
+packages:
+  base: !include common.yaml
 
 display:
-  - platform: nextion
+  - id: !extend main_lcd
     tft_url: http://esphome.io/default35.tft
-    update_interval: 5s
-    on_sleep:
-      then:
-        lambda: 'ESP_LOGD("display","Display went to sleep");'
-    on_wake:
-      then:
-        lambda: 'ESP_LOGD("display","Display woke up");'
-    on_setup:
-      then:
-        lambda: 'ESP_LOGD("display","Display setup completed");'
-    on_page:
-      then:
-        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
-    on_buffer_overflow:
-      then:
-        logger.log: "Nextion reported a buffer overflow!"
diff --git a/tests/components/nextion/test.esp32-c3-ard.yaml b/tests/components/nextion/test.esp32-c3-ard.yaml
index 5d253268f8..5135c7e4f4 100644
--- a/tests/components/nextion/test.esp32-c3-ard.yaml
+++ b/tests/components/nextion/test.esp32-c3-ard.yaml
@@ -1,63 +1,10 @@
-wifi:
-  ssid: MySSID
-  password: password1
+substitutions:
+  tx_pin: GPIO4
+  rx_pin: GPIO5
 
-uart:
-  - id: uart_nextion
-    tx_pin: 4
-    rx_pin: 5
-    baud_rate: 115200
-
-binary_sensor:
-  - platform: nextion
-    page_id: 0
-    component_id: 2
-    name: Nextion Touch Component
-  - platform: nextion
-    id: r0_sensor
-    name: R0 Sensor
-    component_name: page0.r0
-
-sensor:
-  - platform: nextion
-    id: testnumber
-    name: testnumber
-    variable_name: testnumber
-  - platform: nextion
-    id: testwave
-    name: testwave
-    component_id: 2
-    wave_channel_id: 1
-
-switch:
-  - platform: nextion
-    id: r0
-    name: R0 Switch
-    component_name: page0.r0
-
-text_sensor:
-  - platform: nextion
-    name: text0
-    id: text0
-    update_interval: 4s
-    component_name: text0
+packages:
+  base: !include common.yaml
 
 display:
-  - platform: nextion
+  - id: !extend main_lcd
     tft_url: http://esphome.io/default35.tft
-    update_interval: 5s
-    on_sleep:
-      then:
-        lambda: 'ESP_LOGD("display","Display went to sleep");'
-    on_wake:
-      then:
-        lambda: 'ESP_LOGD("display","Display woke up");'
-    on_setup:
-      then:
-        lambda: 'ESP_LOGD("display","Display setup completed");'
-    on_page:
-      then:
-        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
-    on_buffer_overflow:
-      then:
-        logger.log: "Nextion reported a buffer overflow!"
diff --git a/tests/components/nextion/test.esp32-c3-idf.yaml b/tests/components/nextion/test.esp32-c3-idf.yaml
index 5d253268f8..5135c7e4f4 100644
--- a/tests/components/nextion/test.esp32-c3-idf.yaml
+++ b/tests/components/nextion/test.esp32-c3-idf.yaml
@@ -1,63 +1,10 @@
-wifi:
-  ssid: MySSID
-  password: password1
+substitutions:
+  tx_pin: GPIO4
+  rx_pin: GPIO5
 
-uart:
-  - id: uart_nextion
-    tx_pin: 4
-    rx_pin: 5
-    baud_rate: 115200
-
-binary_sensor:
-  - platform: nextion
-    page_id: 0
-    component_id: 2
-    name: Nextion Touch Component
-  - platform: nextion
-    id: r0_sensor
-    name: R0 Sensor
-    component_name: page0.r0
-
-sensor:
-  - platform: nextion
-    id: testnumber
-    name: testnumber
-    variable_name: testnumber
-  - platform: nextion
-    id: testwave
-    name: testwave
-    component_id: 2
-    wave_channel_id: 1
-
-switch:
-  - platform: nextion
-    id: r0
-    name: R0 Switch
-    component_name: page0.r0
-
-text_sensor:
-  - platform: nextion
-    name: text0
-    id: text0
-    update_interval: 4s
-    component_name: text0
+packages:
+  base: !include common.yaml
 
 display:
-  - platform: nextion
+  - id: !extend main_lcd
     tft_url: http://esphome.io/default35.tft
-    update_interval: 5s
-    on_sleep:
-      then:
-        lambda: 'ESP_LOGD("display","Display went to sleep");'
-    on_wake:
-      then:
-        lambda: 'ESP_LOGD("display","Display woke up");'
-    on_setup:
-      then:
-        lambda: 'ESP_LOGD("display","Display setup completed");'
-    on_page:
-      then:
-        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
-    on_buffer_overflow:
-      then:
-        logger.log: "Nextion reported a buffer overflow!"
diff --git a/tests/components/nextion/test.esp32-idf.yaml b/tests/components/nextion/test.esp32-idf.yaml
index ba76236fc6..d5e02b8b85 100644
--- a/tests/components/nextion/test.esp32-idf.yaml
+++ b/tests/components/nextion/test.esp32-idf.yaml
@@ -1,63 +1,10 @@
-wifi:
-  ssid: MySSID
-  password: password1
+substitutions:
+  tx_pin: GPIO17
+  rx_pin: GPIO16
 
-uart:
-  - id: uart_nextion
-    tx_pin: 17
-    rx_pin: 16
-    baud_rate: 115200
-
-binary_sensor:
-  - platform: nextion
-    page_id: 0
-    component_id: 2
-    name: Nextion Touch Component
-  - platform: nextion
-    id: r0_sensor
-    name: R0 Sensor
-    component_name: page0.r0
-
-sensor:
-  - platform: nextion
-    id: testnumber
-    name: testnumber
-    variable_name: testnumber
-  - platform: nextion
-    id: testwave
-    name: testwave
-    component_id: 2
-    wave_channel_id: 1
-
-switch:
-  - platform: nextion
-    id: r0
-    name: R0 Switch
-    component_name: page0.r0
-
-text_sensor:
-  - platform: nextion
-    name: text0
-    id: text0
-    update_interval: 4s
-    component_name: text0
+packages:
+  base: !include common.yaml
 
 display:
-  - platform: nextion
+  - id: !extend main_lcd
     tft_url: http://esphome.io/default35.tft
-    update_interval: 5s
-    on_sleep:
-      then:
-        lambda: 'ESP_LOGD("display","Display went to sleep");'
-    on_wake:
-      then:
-        lambda: 'ESP_LOGD("display","Display woke up");'
-    on_setup:
-      then:
-        lambda: 'ESP_LOGD("display","Display setup completed");'
-    on_page:
-      then:
-        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
-    on_buffer_overflow:
-      then:
-        logger.log: "Nextion reported a buffer overflow!"
diff --git a/tests/components/nextion/test.esp8266-ard.yaml b/tests/components/nextion/test.esp8266-ard.yaml
index 5d253268f8..5135c7e4f4 100644
--- a/tests/components/nextion/test.esp8266-ard.yaml
+++ b/tests/components/nextion/test.esp8266-ard.yaml
@@ -1,63 +1,10 @@
-wifi:
-  ssid: MySSID
-  password: password1
+substitutions:
+  tx_pin: GPIO4
+  rx_pin: GPIO5
 
-uart:
-  - id: uart_nextion
-    tx_pin: 4
-    rx_pin: 5
-    baud_rate: 115200
-
-binary_sensor:
-  - platform: nextion
-    page_id: 0
-    component_id: 2
-    name: Nextion Touch Component
-  - platform: nextion
-    id: r0_sensor
-    name: R0 Sensor
-    component_name: page0.r0
-
-sensor:
-  - platform: nextion
-    id: testnumber
-    name: testnumber
-    variable_name: testnumber
-  - platform: nextion
-    id: testwave
-    name: testwave
-    component_id: 2
-    wave_channel_id: 1
-
-switch:
-  - platform: nextion
-    id: r0
-    name: R0 Switch
-    component_name: page0.r0
-
-text_sensor:
-  - platform: nextion
-    name: text0
-    id: text0
-    update_interval: 4s
-    component_name: text0
+packages:
+  base: !include common.yaml
 
 display:
-  - platform: nextion
+  - id: !extend main_lcd
     tft_url: http://esphome.io/default35.tft
-    update_interval: 5s
-    on_sleep:
-      then:
-        lambda: 'ESP_LOGD("display","Display went to sleep");'
-    on_wake:
-      then:
-        lambda: 'ESP_LOGD("display","Display woke up");'
-    on_setup:
-      then:
-        lambda: 'ESP_LOGD("display","Display setup completed");'
-    on_page:
-      then:
-        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
-    on_buffer_overflow:
-      then:
-        logger.log: "Nextion reported a buffer overflow!"
diff --git a/tests/components/nextion/test.rp2040-ard.yaml b/tests/components/nextion/test.rp2040-ard.yaml
index 9b04433095..20347c6eff 100644
--- a/tests/components/nextion/test.rp2040-ard.yaml
+++ b/tests/components/nextion/test.rp2040-ard.yaml
@@ -1,58 +1,7 @@
-uart:
-  - id: uart_nextion
-    tx_pin: 4
-    rx_pin: 5
-    baud_rate: 115200
+substitutions:
+  tx_pin: GPIO4
+  rx_pin: GPIO5
 
-binary_sensor:
-  - platform: nextion
-    page_id: 0
-    component_id: 2
-    name: Nextion Touch Component
-  - platform: nextion
-    id: r0_sensor
-    name: R0 Sensor
-    component_name: page0.r0
+packages:
+  base: !include common.yaml
 
-sensor:
-  - platform: nextion
-    id: testnumber
-    name: testnumber
-    variable_name: testnumber
-  - platform: nextion
-    id: testwave
-    name: testwave
-    component_id: 2
-    wave_channel_id: 1
-
-switch:
-  - platform: nextion
-    id: r0
-    name: R0 Switch
-    component_name: page0.r0
-
-text_sensor:
-  - platform: nextion
-    name: text0
-    id: text0
-    update_interval: 4s
-    component_name: text0
-
-display:
-  - platform: nextion
-    update_interval: 5s
-    on_sleep:
-      then:
-        lambda: 'ESP_LOGD("display","Display went to sleep");'
-    on_wake:
-      then:
-        lambda: 'ESP_LOGD("display","Display woke up");'
-    on_setup:
-      then:
-        lambda: 'ESP_LOGD("display","Display setup completed");'
-    on_page:
-      then:
-        lambda: 'ESP_LOGD("display","Display shows new page %u", x);'
-    on_buffer_overflow:
-      then:
-        logger.log: "Nextion reported a buffer overflow!"