diff --git a/esphome/components/template/binary_sensor/template_binary_sensor.cpp b/esphome/components/template/binary_sensor/template_binary_sensor.cpp
index 66ff4be4c4..fce11f63d6 100644
--- a/esphome/components/template/binary_sensor/template_binary_sensor.cpp
+++ b/esphome/components/template/binary_sensor/template_binary_sensor.cpp
@@ -6,11 +6,21 @@ namespace template_ {
 
 static const char *const TAG = "template.binary_sensor";
 
-void TemplateBinarySensor::loop() {
-  if (!this->f_.has_value())
+void TemplateBinarySensor::setup() {
+  if (!this->publish_initial_state_)
     return;
 
-  auto s = (*this->f_)();
+  if (this->f_ != nullptr) {
+    this->publish_initial_state(*this->f_());
+  } else {
+    this->publish_initial_state(false);
+  }
+}
+void TemplateBinarySensor::loop() {
+  if (this->f_ == nullptr)
+    return;
+
+  auto s = this->f_();
   if (s.has_value()) {
     this->publish_state(*s);
   }
diff --git a/esphome/components/template/binary_sensor/template_binary_sensor.h b/esphome/components/template/binary_sensor/template_binary_sensor.h
index a28929b122..5e5624d82e 100644
--- a/esphome/components/template/binary_sensor/template_binary_sensor.h
+++ b/esphome/components/template/binary_sensor/template_binary_sensor.h
@@ -10,13 +10,14 @@ class TemplateBinarySensor : public Component, public binary_sensor::BinarySenso
  public:
   void set_template(std::function<optional<bool>()> &&f) { this->f_ = f; }
 
+  void setup() override;
   void loop() override;
   void dump_config() override;
 
   float get_setup_priority() const override { return setup_priority::HARDWARE; }
 
  protected:
-  optional<std::function<optional<bool>()>> f_{};
+  std::function<optional<bool>()> f_{nullptr};
 };
 
 }  // namespace template_